A kaleidoscopic candy client, and a red hot, Los Angeles fashion designer combine to create an exclusive, limited-edition line of gummi worm-influenced apparel that people love.
To kick off the collaboration we developed a :30sec launch video.
Hummanequin shots were used for social content an utilized the tap to shop feature on Instagram.
The Humannequins came to life so fans could swipe up on snapchat with promoted snap ads.
I illustrated Animated videos that told weirdly woven tales behind each product.
The videos were promoted ads on snapchat and instagram all driving traffic to mokuyobi.com